Instagram covers celebrity video costs — If they avoid politics
FILE PHOTO: A visitor takes a picture of the Instagram application logo at the Young Entrepreneurs fair in Paris. Instagram is willing to pick up the tab for some celebrities’ video production costs.
FILE PHOTO: Silhouettes of mobile users are seen next to a screen projection of Instagram logo in this picture illustration. Instagram is willing to pick up the tab for some celebrities’ video production costs.
INTERNATIONAL – Instagram is willing to pick up the tab for some celebrities’ video production costs.
As long as they don’t film anything about politics or elections.
Anyone who gets Instagram money to produce content for IGTV, the app’s hub for longer videos, “must not include content about social issues, elections or politics,” according to a contract distributed by the company to creators and agents. Bloomberg News obtained a copy of the document.
Source: iol.co.za
