Liquid launches new terrestrial fibre routes to boost regional connectivity

In partnership with Accenture Song, the 15th annual awards ceremony will recognise and celebrate excellence in digital media and marketing innovation at the Vodacom Dome in Midrand on Thursday, 27 July.

“In an era where digital technology has advanced to bring us AI generative tools, a Bookmark award represents the epitome of marketing creativity,” says Razia Pillay, CEO at IAB South Africa.

“Specifically in South Africa, where human-centricity is highly regarded, the use of and collaboration with these tools by our industry peers are a testament to their creative ingenuity.”

Each iteration of the awards honours works across eight distinguished categories, including Platforms, Communities, Channels, Emerging Digital Technologies & Channels, Publishing, Campaign, Craft Awards and Special Honours.

This year’s finalists were selected by an esteemed panel of jurors from across the industry, led by Bookmarks’ jury president Khensani Nobanda, group executive for marketing and corporate affairs at Nedbank and a Nedbank Group executive leadership member.

Pillay, Nobanda and the IAB South Africa are pleased to also present the first Finalists’ Showcase at The Tryst in Johannesburg a day before the awards ceremony.

“The Finalists’ Showcase is a direct response to feedback from the industry, who requested that IAB South Africa and the Bookmarks include more interactive aspects to the awards this season,” adds Nobanda.

“The Awards are a crucial display of the incredibly impactful work created by the industry and the Showcase provides an opportunity for insight and
engagement with this year’s Bookmarks’ hopefuls.”

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Source: bizcommunity.com