#OrchidsandOnions: SuperSport reigns supreme, DA not so much

OutdoorSpecial build TIME TO READ KINOKUNIYA KINOKUNIYA BOOKSTORE SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATESInteractive experiences THE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESAmbient outdoor THE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESAmbient outdoor THE BLIND SPOT VOLKSWAGEN SOUTH AFRICA VOLKSWAGEN SERVICE OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICABreakthrough on a budget THE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESCorporate purpose & social responsibility BREAD OF THE NATION AB INBEV SA CASTLE LAGER OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICAPrint & Publishing Commerical publication ONE STAR COOKBOOK DELIVEROO DELIVERY QUALITY GUARANTEED ‿ AND US, Dubai UNITED ARAB EMIRATESLocal brand NEWSPAPERS INSIDE THE NEWSPAPER EDITION ANNAHAR NEWSPAPER ANNAHAR NEWSPAPER IMPACT BBDO, Dubai UNITED ARAB EMIRATESSingle market campaign PLAN (A) AFRISAM, BLACKSTUDIO AFRISAM CEMENT PROMISE, Johannesburg SOUTH AFRICASocial behaviour HAIR IS NOT CRIME CLOONEY FOUNDATION FOR JUSTICE CLOONEY FOUNDATION FOR JUSTICE FP7 McCANN, Dubai UNITED ARAB EMIRATESCorportate purpose & social responsibility PRICELESS PRINT STANDARD BANK STANDARD BANK M&C SAATCHI ABEL, Johannesburg SOUTH AFRICARadio & Audio Retail FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESUse of Music FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESScript WTF IS ESG? RAND MERCHANT BANK RAND MERCHANT BANK GREY, Johannesburg SOUTH AFRICAUse of audio technology WTF IS ESG? RAND MERCHANT BANK RAND MERCHANT BANK GREY, Johannesburg SOUTH AFRICAVoice activationGUGU SAVANNA SAVANNA CIDER GREY, Johannesburg SOUTH AFRICAVoice activationSEE COKE THE COCA-COLA COMPANY COCA-COLA VMLY&R COMMERCE, New York / VMLY&R, Dubai USAAudio led creativity FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESAudio led creativity SOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESCorportate purpose & social responsibility FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESCraft: Design Rebrand/Refresh of an existing brand DYICTA DIGITAL YOUTH ICT ACADEMY REBRAND / REFRESH OF AN EXISTING BRAND FCB AFRICA, Johannesburg SOUTH AFRICADesign-driven effectiveness SUPERSTAR RAVI ADIDAS ADIDAS ORIGINALS HAVAS MIDDLE EAST, Dubai UNITED ARAB EMIRATESPromotional printed material UNSEEN TEARS HOME CENTRE HOME CENTRE LEO BURNETT, Dubai UNITED ARAB EMIRATESPromotional item design THE LAST STEEL OF AZOVSTAL UNITED24, AZOVSTAL THE LAST STEEL OF AZOVSTAL ‿ AND US, Dubai UNITED ARAB EMIRATESPromotional item design BREAD OF THE NATION AB INBEV SA CASTLE LAGER OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICAPublications & editorial design NEWSPAPERS INSIDE THE NEWSPAPER EDITION ANNAHAR NEWSPAPER ANNAHAR NEWSPAPER IMPACT BBDO, Dubai UNITED ARAB EMIRATESSpecial editions & bespoke items ONE STAR COOKBOOK DELIVEROO DELIVERY QUALITY GUARANTEED ‿ AND US, Dubai UNITED ARAB EMIRATESDigital design DYICTA DIGITAL YOUTH ICT ACADEMY REBRAND / REFRESH OF AN EXISTING BRAND FCB AFRICA, Johannesburg SOUTH AFRICAUX, UI & design journeyTHE UNDENIABLE STREET VIEW UNITED24, NOVA UKRAINE, VOICES OF CHILDREN, BOCTOK SOS THE UNDENIABLE STREET VIEW ‿ AND US, Dubai UNITED ARAB EMIRATESRetail environment & experience design ZIOUX, BREAK FREE. ZIOUX NEW BRAND IDENTITY GRID WORLDWIDE, Johannesburg SOUTH AFRICASpatial & sculptural exhibitions and experiencesTHE BLIND SPOT VOLKSWAGEN SOUTH AFRICA VOLKSWAGEN SERVICE OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICAFood KETCH-UP & DOWN HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESSustainable packaging BEE & BEE INVERROCHE INVERROCHE CLASSIC GRID WORLDWIDE, Johannesburg SOUTH AFRICConsumer technology & homewareSOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESCraft: Film Casting AS GOOD AS THE ORIGINAL BURGER KING PLANT BASED KOUT FOOD GROUP, Kuwait / M&C SAATCHI, Abu Dhabi KUWAIT DEJAVU, DubaiCraft: Industry Brand & communications designDYICTA DIGITAL YOUTH ICT ACADEMY REBRAND / REFRESH OF AN EXISTING BRAND FCB AFRICA, Johannesburg SOUTH AFRICAOutdoorTHE BLIND SPOT VOLKSWAGEN SOUTH AFRICA VOLKSWAGEN SERVICE OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICAPackaging designKETCH-UP & DOWN HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESPrint & publishing UNSEEN TEARS HOME CENTRE HOME CENTRE LEO BURNETT, Dubai UNITED ARAB EMIRATESEngagement: Creative DataData storytelling TIME TO READ KINOKUNIYA KINOKUNIYA BOOKSTORE SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATESUse of real time data GUARDIANS SANTAM SANTAM ACCENTURE SONG, Cape Town SOUTH AFRICAEngagement: Direct Healthcare WALL STREET BALLS TESTICULAR CANCER SOCIETY TESTICULAR CANCER AWARENESS FP7 McCANN, Dubai UNITED ARAB EMIRATESConsumer services / B2BONE STAR COOKBOOK DELIVEROO DELIVERY QUALITY GUARANTEED ‿ AND US, Dubai UNITED ARAB EMIRATESNot for profit/Charity/Government THE UNDENIABLE STREET VIEW UNITED24, NOVA UKRAINE, VOICES OF CHILDREN, BOCTOK SOS THE UNDENIABLE STREET VIEW ‿ AND US, Dubai UNITED ARAB EMIRATESUse of Print/OutdoorNEWSPAPERS INSIDE THE NEWSPAPER EDITION ANNAHAR NEWSPAPER ANNAHAR NEWSPAPER IMPACT BBDO, Dubai UNITED ARAB EMIRATESUse of digital platformsSELF-CHECK OUT K-LYNN K-LYNN LEO BURNETT, Dubai UNITED ARAB EMIRATESExperience designTHE UNDENIABLE STREET VIEW UNITED24, NOVA UKRAINE, VOICES OF CHILDREN, BOCTOK SOS THE UNDENIABLE STREET VIEW ‿ AND US, Dubai UNITED ARAB EMIRATESLocal brand NEWSPAPERS INSIDE THE NEWSPAPER EDITION ANNAHAR NEWSPAPER ANNAHAR NEWSPAPER IMPACT BBDO, Dubai UNITED ARAB EMIRATESCultural insight SELF-CHECK OUT K-LYNN K-LYNN LEO BURNETT, Dubai UNITED ARAB EMIRATESEngagement: Media Use of audio platforms FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATES INITIATIVE MENA, DubaiUse of print PLAN (A) AFRISAM, BLACKSTUDIO AFRISAM CEMENT PROMISE, Johannesburg SOUTH AFRICA THE MEDIA SHOP, JohannesburgUse of ambient media (small scale)EMPTY PLATES UAE GOVERNMENT MEDIA OFFICE NON-PROFIT / CHARITY SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATES SAATCHI & SAATCHI ME, DubaiUse of events & stuntsBREAD OF THE NATION AB INBEV SA CASTLE LAGER OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICA M-SPORTS MARKETING, RandburgInnovative use of influencersI’M POSSIBLE BILLBOARDS ADIDAS ADIDAS HAVAS MIDDLE EAST, Dubai UNITED ARAB EMIRATES MEDIACOM MENA, DubaiUse of brand or product integration into a programme or platform)SCHOOLGIRL NEWSCASTERS EBM GIRLS’ EDUCATION IMPACT BBDO, Dubai UNITED ARAB EMIRATES M6 & PARTNERS, KarachiSingle market campaignTIME TO READ KINOKUNIYA KINOKUNIYA BOOKSTORE SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATES SAATCHI & SAATCHI ME, DubaiEngagement: PRCommunity managementTHE UNSTAINABLE THOBE HEINZ HEINZ KETCHUP WUNDERMAN THOMPSON, Dubai UNITED ARAB EMIRATES WUNDERMAN THOMPSON, DubaiUse of technology THE UNDENIABLE STREET VIEW UNITED24, NOVA UKRAINE, VOICES OF CHILDREN, BOCTOK SOS THE UNDENIABLE STREET VIEW ‿ AND US, Dubai UNITED ARAB EMIRATES ‿ AND US, DubaiPublic affairs & lobbyingTHE RIGHT TO POWER: 47 SECONDS LOGI ENERGY ENERGY CRISIS INITIATIVE SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATES SAATCHI & SAATCHI ME, Dubai / STARCOM, DubaiLocal brand AZIYA EMIRATES NBD EMIRATES NBD LEO BURNETT, Dubai UNITED ARAB EMIRATES LEO BURNETT, DubaiLocal brand NEWSPAPERS INSIDE THE NEWSPAPER EDITION ANNAHAR NEWSPAPER ANNAHAR NEWSPAPER IMPACT BBDO, Dubai UNITED ARAB EMIRATES IMPACT BBDO, BeirutCultural insight SUPERSTAR RAVI ADIDAS ADIDAS ORIGINALS HAVAS MIDDLE EAST, Dubai UNITED ARAB EMIRATES RED HAVAS MIDDLE EAST, DubaiEngagement: Social & InfluenceSocial purpose EMPTY PLATES UAE GOVERNMENT MEDIA OFFICE NON-PROFIT / CHARITY SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATES PRODIGIOUS, Dubai / VOX HAUS, Porto AlegreSingle market campaign THE UNSTAINABLE THOBE HEINZ HEINZ KETCHUP WUNDERMAN THOMPSON, Dubai UNITED ARAB EMIRATESCorporate purpose & social responsibilityHEARING CHALLENGE VODACOM HEARINGZA APP VMLY&R, Johannesburg SOUTH AFRICA VMLY&R, Johannesburg / SLIKORONLIFE, SandtonEntertainment Social behaviour & cultural insightSCHOOLGIRL NEWSCASTERS EBM GIRLS’ EDUCATION IMPACT BBDO, Dubai UNITED ARAB EMIRATES BBDO PAKISTAN, Lahore / SHINY TOY GUNS, Karachi / DIAGRAM, KarachiEntertainment: Music Use of original compositionFREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESUse of licensed/Adapted musicTHE HOMECOMING HOME CENTRE HOME CENTRE LEO BURNETT, Dubai UNITED ARAB EMIRATESDiversity & inclusion in musicFREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESExperience: Brand Experience & ActivationFood & drinkBREAD OF THE NATION AB INBEV SA CASTLE LAGER OGILVY SOUTH AFRICA, Cape Town SOUTH AFRICARetailTHE HIDDEN ROOM HOME BOX HOME BOX LEO BURNETT, Dubai UNITED ARAB EMIRATESMedia/EntertainmentSOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESNot for profit/Charity/GovernmentTHE UNDENIABLE STREET VIEW UNITED24, NOVA UKRAINE, VOICES OF CHILDREN, BOCTOK SOS THE UNDENIABLE STREET VIEW ‿ AND US, Dubai UNITED ARAB EMIRATESSocial engagement & integration for live experienceTHE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESCustomer retail/In-store experienceTHE GIVING ROOM IKEA/MSF RETAIL FOR HUMANITARIAN CAUSE DDB, Dubai UNITED ARAB EMIRATESCusstomer acquistion/RetentionSELF-CHECK OUT K-LYNN K-LYNN LEO BURNETT, Dubai UNITED ARAB EMIRATESLive brand experience/ActivationTHE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESLive brand experience/ActivationTHE DRIVE THRU SCHOOL MCDONALDS MCDONALDS LEO BURNETT, Dubai UNITED ARAB EMIRATESLive brand experience/ActivationTHE GIVING ROOM IKEA/MSF RETAIL FOR HUMANITARIAN CAUSE DDB, Dubai UNITED ARAB EMIRATESGuerilla marketing & stuntsTHE HEINZJACK HEINZ HEINZ KETCHUP FP7 McCANN, Dubai UNITED ARAB EMIRATESIntegrated brand experience THE CALL JEEP JEEP PUBLICIS MIDDLE EAST, Dubai UNITED ARAB EMIRATESLocal brand FREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESSocial behaviourWAXING LADY TUTORIALS GHARPAR / INDUS HOSPITAL BREAST CANCER AWARENESS IMPACT BBDO, Dubai UNITED ARAB EMIRATESCutural insight THE UNSTAINABLE THOBE HEINZ HEINZ KETCHUP WUNDERMAN THOMPSON, Dubai UNITED ARAB EMIRATESHealth: Health & WellnessOTC products / devices)SOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESOTC products / devices)SOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESOTC products / devices)SOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESHealth & wllness techSOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESHealth & wellness techSOLE MUSIC SOLE MUSIC SOLE MUSIC ‿ AND US, Dubai UNITED ARAB EMIRATESBrand-led education & awarenessFREQUENCIES OF PEACE BABYSHOP BABYSHOP FP7 McCANN, Dubai UNITED ARAB EMIRATESBrand-led education & awarenessTHE HIDDEN ROOM HOME BOX HOME BOX LEO BURNETT, Dubai UNITED ARAB EMIRATESFundraising & advocacy EMPTY PLATES UAE GOVERNMENT MEDIA OFFICE NON-PROFIT / CHARITY SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATESFundraising & advocacy EMPTY PLATES UAE GOVERNMENT MEDIA OFFICE NON-PROFIT / CHARITY SAATCHI & SAATCHI ME, Dubai UNITED ARAB EMIRATES